Category Archives: fragrance

Creative Ideas for Fragrance Storage

Expanding your collection of fragrances is always exciting. There’s something indulgent about choosing a scent for any occasion- a first date, an overseas holiday, a beach trip– even something as mundane as running down to the shops. Whatever the excuse, perfume has the unique ability to change the way you feel you present yourself to the world through scent- one of the most empowering gifts you can give yourself. And, if you don’t buy fragrance for yourself, chances are, someone’s bought it for you.

Read more…

The House of Creed: A History Lesson

The House of Creed is undoubtedly one of the most fascinating perfume houses on the market. Founded in London all the way back in 1760 (!!!!!) it has remained managed by the same family over 6 generations.

Originally sold exclusively to Britain’s royal family and now trading all over the world, Creed, it could be argued, is the most exclusive and revered parfumerie ever to exist, and gives even Chanel, Dior and Givenchy a run for their money.

Part of Creed’s charm is their unwavering commitment to natural ingredients over synthetics. In their 255 years of trading (an achievement in itself), they have not included a single synthetic or manufactured component in any of their 72 fragrances.

Creed perfumes are as rich in composition as they are in history. One of their most celebrated scents for women, Fleurissimo, was famously commissioned for Grace Kelly’s wedding day in 1956, who then went on to declare that she was ‘quite taken with the fragrance’ and that it was to become her signature scent. Hardly surprising given her husband Prince Rainier of Monaco had the fragrance created in her honour. Queen Elizabeth the Second and Madonna also favour this floral scent, which is as floral as its name suggests, and is made up of bergamot, tuberose, bulgarian rose, violet, florentine iris and ambergris.

Fleurissimo by Creed

Fleurissimo by Creed


Master Perfumer Olivier Creed created his crowd favourite Spring Flower in honour of Audrey Hepburn. Nowadays, it remains popular among the likes of Lana Del Rey and Julia Roberts. Spring Flower is described as a fruity, floral fragrance, and it is- but it’s nothing like the sweet fragrances of today. The scent is full-bodied and timeless, and carries with it lasting grace and fortitude on the skin. Spring Flower is the floral fragrance for the woman empowered.

Spring Flower by Creed

Spring Flower by Creed


As well as their impressive fragrance repertoire for women, Creed scents for men have gained a cult following ever since Olivier Creed’s eponymously named fragrance hit the market. Since then, Tabarome Millesime has enjoyed great success amongst powerful men all over the world, including purportedly the Kennedy family and Winston Churchill. Tabarome Millesime is one of the world’s oldest scents for men and is steeped in the history of American politics.

Tabarome Millesime by Creed

Tabarome Millesime by Creed


A large range of Creed fragrance, including Fleurissimo, Spring Flower and Tabarome Millesime, has just arrived at at INCREDIBLE markdowns. Shop our sale now and become a part of history!


Mother’s Day Made Easy

It’s that time of the year again: Mother’s Day, a day to commemorate mothers all around the world and anything and everything they do for their children (that’s you). You have three choices here- you can either:

1. Forget about it completely and realise finally that Mother’s Day is in fact tomorrow and the shops have closed and the only materials you have in your house/ sharehouse/ life are pom-poms and superglue and already this is shaping up to be the most pathetic homemade DIY Mother’s Day present imaginable and you can already see the disappointment in your mother’s eyes as she opens it and pretends to be chuffed.

2. Realise it’s impending, but make no tangible effort to sort yourself out for it. This is for the kids and fathers out there who print out ‘vouchers’ for ‘hugs’ or ‘spa days’ or ‘family picnics’ that never happen. OR EVEN WORSE: those that print out a picture of something that’s coming in the mail. ‘It just hasn’t arrived yet,’ you say to Mum. This may be true, but it’s because you ordered it yesterday, not because of Australia Post.

3.  OR. You can order something now! Better yet, why not order fragrance- something that women rarely buy for themselves, but appreciate it as much as if they did. We’ve done the hard yards for you and selected our top 5 fragrances popular amongst mummy dearests. You’ve still got time!

Miss Dior Eau De Parfum

Miss Dior really is the fragrance for everybody. It’s super fresh and very feminine, and manages to be both without being too sweet. This crowd classic is sure to please even the toughest of mothers.

Miss Dior Eau De Parfum - $174.95 (RRP 240). Click to browse!

Miss Dior Eau De Parfum – $174.95 (RRP $240.00). Click to browse!

Narciso Rodriguez Eau De Parfum

Narciso Rodriguez is a woody, feminine fragrance with unmatched staying power. Its adorable packaging isn’t hard to look at either, and is a gorgeous addition to any woman’s collection. The word here is MUSK, as its bottle suggests.

Narciso Rodriguez For Her Eau De Parfum. $129.95 (RRP $230.00). Click to browse!

Narciso Rodriguez For Her Eau De Parfum. $129.95 (RRP $230.00). Click to browse!


Stella Mccartney Eau De Parfum

Stella Mccartney Eau De Parfum is the ultimate fragrance for women. This floral fragrance is luxurious, light, and summery, and wears well all year round. This one’s for the mums out there with holidays on their mind.

Stella McCartney Eau De Parfum, $129.95 (RRP $190.00). Click to browse!

Stella McCartney Eau De Parfum, $129.95 (RRP $190.00). Click to browse!

Burberry Body Eau De Parfum

Body by Burberry is luxuriant, full-bodied and impossibly British. This fragrance features vanilla and florals and is perfect for any mum with a taste for the finer things in life.

Burberry Body $67.95 (RRP $140.00). Click to browse!

Burberry Body $67.95 (RRP $140.00). Click to browse!

Gucci Bamboo Eau De Parfum 

Bamboo by Gucci is a scent for the modern woman. Its title shouldn’t be a red flag, however- this floral fragrance is a little more lily-fresh than it is Amazonian chic. It comes as a gift set as well- winning!


There you have it! Our failsafe recipe for a happy mother this Sunday. Enjoy a complimentary moisturiser with all purchases over $30.00!

A Dummy’s Guide To Flatlays

You could throw a rock and hit a flatlay on any social media platform nowadays. They look easy enough. A lipstick here (always unused), a pair of flats there, a designer keychain artfully splayed across a shaggy rug, a sprig of rosemary thrown in for good measure. But are flatlays as easy as they look? Do you simply lay pretty accessories flat on the ground and shoot wildly with your iPhone?

Read more…

Fragrance Families 101: A Crash Course

When you think about it, perfumes and the science behind their creation is nothing short of extraordinary. Every perfume ever designed is the result of a carefully formulated interaction between a slew of different ingredients. Read more…

Our Top 5 Fragrance Picks For Autumn

After 29 blistering days, February has come to a close. For Australians, this means the long-awaited conclusion of scorching heat and the onset of a manageable climate. Enter the season of the crunchy leaf: AUTUMN.

Read more…